PRESS ROOM: Nielsen study shows media industry and marketers often miss the mark in connecting with Black consumers

By BlackPressUSA With authentic representation lacking and increased consumer demand for brands to directly benefit Black communities, 2022 saw a 10-point decline in Black viewers who are more likely to […] The post PRESS ROOM: Nielsen study shows media industry and marketers often miss the mark in connecting with Black consumers appeared first on AFRO American Newspapers .

PRESS ROOM: Nielsen study shows media industry and marketers often miss the mark in connecting with Black consumers

By BlackPressUSA With authentic representation lacking and increased consumer demand for brands to directly benefit Black communities, 2022 saw a 10-point decline in Black viewers who are more likely to […]

The post PRESS ROOM: Nielsen study shows media industry and marketers often miss the mark in connecting with Black consumers appeared first on AFRO American Newspapers .