Apple Partners with LeBron James and Tom Brady for the “Greatness Code”

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On the heels of debuting multiple critically acclaimed unscripted programming, including the hit documentary “Beastie Boys Story” and broadly praised docuseries “Home” and “Visible,” Apple today announced “Greatness Code,” a short-form documentary series co-produced by Uninterrupted— the athlete empowerment brand founded by LeBron James and Maverick Carter —and Religion of Sports, co-founded by Gotham Chopra, Tom Brady and NFL Hall of Famer turned Good Morning America anchor Michael Strahan.

      Debuting globally July 10 exclusively on Apple TV+, the short-form unscripted series will spotlight untold stories from the greatest athletes in the world. The first season unfolds with seven mini-episodes, each examining a pivotal moment that defined an athlete’s career. Featured athletes include four-time NBA MVP, three-time NBA champion and two-time Olympic gold medalist LeBron James, six-time Super Bowl champion, and four-time Super Bowl MVP Tom Brady, eight-time Olympic champion Usain Bolt (also known as the world’s fastest man) and world champion swimmer Katie Ledecky.

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